Home Role of Title in web page

Apr 08
2009

Role of Title in web page

Posted by: nirmalgyanwali in SEO

Tagged in: SEO

In my previous post I mentioned briefly about how to promote site. Now I am going to mention every part of a web page including logic how they affect to get top ranking in search engines and if you ignore them how will you be unsuccessful?
Title tag is the main part of the html page which directly affects your SEO campaign. If you write effective title including the main keywords and phrases, your site definitively get high ranking in search engines. General logics to clarify the role of title to attract search engine spiders.
Let’s start from your daily habit of reading newspaper, what part of the news do you see first, title or details? In general sense, you first see title of the news. If you feel the title is effective then you will read full story otherwise you will skip the news and start to see another story. As like same, the search engine spiders also see title of your web page first and compare it with the relevancy of details of the body, consider its effectiveness and inform its priority to Search Engine server. How to write an effective title of your web page?
This will be the main tip for you to write an effective title. Please follow the instruction to write an effective title of your web page:

1. Number of characters: Your site’s title must not be less than or equals to 100 characters. You should mention clear and fluent title with in 100 characters.
2. Inclusion of keywords and phrases: Start your title with the main keyword or phrase. For example if you provide hosting services, your site’s title might start from “Web hosting service……….” 3. Use of conjunctions and prepositions: Try to avoid the inclusion of conjunctions and prepositions of less than 4 characters. It means don’t include “And”, “or”, “,”, “to”, “at” etc. If the theme of the title won’t be complete without conjunctions and prepositions, you should use them. But don’t use more than 2 conjunctions. 4. Spelling and grammar: Words and phrases used in title must spell correctly. And grammar also should be correct. 5. Some effective title format: “Cheat web hosting services”, “Hassle free payday loan”, “Get student loan the next day” etc. This article is not written on the basis of views of other SEO experts. I make this on the reference of my 4 years experience. Try to apply my SEO suggestion to get top ranking in search engines.

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Nirmal: Freelance web designer and developer from nepalMy name is Nirmal, Nepal based web developer. I am Master's Degree holder in Information Technology and currently working at Image Channel.
I started this site in 2006 as my personal blog to share useful information on web design and development (mainly Joomla, Wordpress, Drupal, SEO and Social media).
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